Finally i came up with the action plan to carry out this strategy . i think that doing this research will not only be valuable to air china cargo , but also be inspirational for other companies 文章在航空貨運(yùn)公司是否及如何發(fā)展物流有一定的創(chuàng)新,對(duì)國(guó)貨航物流發(fā)展有一定的借鑒意義,對(duì)其他貨運(yùn)航空公司也存在一定的指導(dǎo)性。
As the largest and latest - established cargo airlines in china , air china cargo has the widest international route network and leading throughput of cargo and mail in china . however , its status is being threatened by both domestic and international airlines 作為中國(guó)規(guī)模最大,國(guó)際航線網(wǎng)絡(luò)最豐富、貨郵周轉(zhuǎn)量持續(xù)領(lǐng)先、國(guó)內(nèi)成立最晚的貨運(yùn)航空公司,受到了來自物流、快件公司、綜合運(yùn)輸商、代理的重重?cái)D壓。
In the end i focused my discussion on air china cargo . according to the current situation , with the help of swot analysis , i conducted internal and external analysis and came up with the strengths and weaknesses , opportunities and threats of air china cargo , proposing the idea of moving from traditional , simple freight transport to integrated logistics provider , and also suggesting two steps : firstly " consolidating the primary operation and developing the logistics " , and then " to be a logistics provider " 最后,提出了從傳統(tǒng)、單一的貨物運(yùn)輸轉(zhuǎn)向?yàn)橛脩籼峁┚C合物流服務(wù)的思路,討論了從運(yùn)輸企業(yè)向物流發(fā)展的3種運(yùn)作模式,并提出了“鞏固主業(yè),發(fā)展物流” 、與“成為物流服務(wù)的提供商”分兩步走的戰(zhàn)略,并根據(jù)此戰(zhàn)略提出了具體的實(shí)施方案。